Monday, May 4, 2009

Founding Father of Italian Fashion: Nino Cerruti

Nino Cerruti was still in his 20s when he started designing accessories and products for the fashion market, before he was hailed as the founding father of the Italian fashion. Nino Cerruti was born in Biella in Italy where he took over the management of his family’s textile mills. He made it into something so much more by making tailoring designs applied to their finest fabrics. Nino Cerruti became known as a fashion designed when he designed his own line of men’s wear called the “Hitman”. After that, it was overtaken by his latest addition which was the 1967 unisex clothing. He, then, decided to create a boutique in Paris which gave him a chance to showcase his latest fashion designs to the world.
The most famous of his designs in his men’s designs are the usage of three button singe-breasted look, like the designs that Giorgio Armani used. The only difference is that Cerruti’s works show a very luxurious textural fabric.Nino Cerruti stated designing outfits for famous movie actors and even used them as his own models. Later, he expanded his work by producing his own advertising and promotions campaigns for his business.
Nino Cerruti’s name also became famous for his fragrance lines. However, they are not manufactured by Cerruti, but by Coty. Included are Cerruti Image for men and women, Nino Cerruti for men, and Nino Cerruti pour femme for women.All of his products are being sold all over the world, and these prices highly vary so you better know your budget first before you buy any.

1 comment:

  1. レイバン サングラスは世界一番有名なサングラスということです。そして、五つ星サングラスにも名付けられたそうです。rayban サングラスの歴史はまさにサングラスの歴史です。コンフォートやファッションなどの面でよく褒められています。いま、新しいレイバン モデルも続々現れています。

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